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About Us

excell-sports.com is a sporting goods retailer selling apparel, footwear, sporting accessories and equipment from many of the world's leading sports brands including Nike, adidas, Under Armour, Speedo, asics, Reebok, New Balance, Skechers, Berghaus and Merrell. We also stock goods from a wide variety of sports including: football (soccer), rugby, swim, boxing, basketball, tennis, badminton, squash, table tennis, snooker/pool, skate, lawn/indoor bowls and cycling as well as a wide selection of clothing, footwear and equipment for the fitness and leisure sectors across mens, womens, youths, juniors and infants.

excell-sports.com is part of the INTERSPORT group, a group where like-minded sports retailers from around the world work together to source what we believe to be some of the best sporting goods available whilst still being able to offer a professional, local expert and advice service. We work closely with many of our suppliers in order for us to be able to continuously offer new and exciting products in wide ranges for people of all ages. In 2011, excell-sports were joint winners of the inaugural 'INTERSPORT UK Retailer of the Year Award', an achievement that we are greatly proud of.

excell-sports.com is part of George Donald (warehouseman) Ltd., a family run company that was founded by George Donald in 1930 as a clothing and wool wholesaler servicing the northern half of Scotland. In the 1960's, the company began to diversify into retail and is now, solely a retail business working out of 8 separate high street shops but is still owned, managed and worked in by the 2nd, 3rd and 4th generations of George Donald's family. The excell-sports part of the business was incorporated into George Donald (warehouseman) Ltd. in the 1990's and now trades from 3 shops in the towns of Peterhead, Fraserburgh and Ellon in the North East corner of Scotland.

About Us